Enjoy YachtingNew opening with Cranchi, Astondoa and Beneteau

Tobias Frauen

 · 04.11.2022

Enjoy Yachting: New opening with Cranchi, Astondoa and BeneteauPhoto: Enjoy Yachting
The Astondoa AS 377 Coupé can be seen at Enjoy Yachting
Enjoy Yachting is opening a new flagship store in Hanover. To mark the launch, there will be special exhibitions of well-known brands on three weekends.

Enjoy Yachting is able to open its new flagship store in Hanover-Seelze sooner than expected. This will be celebrated with three "Flagship Weekends" in November. Cranchi, Astondoa and Beneteau will be presenting their latest models in the new space on Saturdays and Sundays.

  • CRANCHIon 5 & 6 November - to see the Z35 and the E30
  • ASTONDOAon 12 & 13 November - to see the AS 377 Coupé
  • BENETEAUon 19 & 20 November - to see the entire First fleet

Cranchi is also responsible for the 78 Fly as a mega model. The latest models are shown on the multimedia screens, such as the A46 Luxury Tender or the brand new CRANCHI 67 Fly. In addition, Cranchi owners will be available for a personal exchange of experiences, and representatives of the shipyard and the Cranchi family from Italy are also expected to attend.

The luxury yachts from the Spanish family shipyard Astondoa are relatively new to the Enjoy Yachting portfolio. "We realised at Interboot and the huge interest in the AS 377 Coupé that the lines of Jesus Astondoa, the third-generation head of the company, are popular," says a statement from Enjoy Yachting. This will also be on display at the Astondoa weekend, and technical director and Astondoa expert Thore Alke will also be on hand to answer questions from interested parties. "At this flagship weekend, we are offering you the opportunity to get to know the entire range of 35 to 110-foot Spanish boatbuilding passion - again, if everything goes smoothly - with a representative of the shipyard and the Astondoa family on site," says Alke.

From the sailing sector, Beneteau's complete First range will be on display on the third weekend: 14 SE, 18 SE, 24 SE and 27 SE will be on show and available to purchase. An Oceanis 34.1 may also be there. Excess catamarans have also been announced. Sailing expert Lars Reisberg will take the time to show you the details of the yachts and will be happy to calculate your dream yacht with you on site. "If you don't want to wait until the Paris Boat Show in December or Boot Düsseldorf in January, you can get all the advice you need this weekend," says Reisberg.

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Flagship store for consultations and negotiations in the best atmosphere

"Together with a competent shop designer, an interior architect and an experienced carpenter, we developed a concept to not only offer a wonderful atmosphere for consultation in our flagship store, but also to give our brands and products space," reports Lars Reisberg, Marketing Director of Enjoy Yachting. "Customers sit on the raised, central stage area as if they were in the Lufthansa Senator Lounge. A real wood pergola, which abstractly imitates the ribs of a ship's hull, creates an intimate atmosphere. In the bar area with a great kitchen, we can offer advice, see samples or sketch, while a separate meeting room is used for serious negotiations."

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